Articles
Your Customer Profile
From Accountant Tom to Determined Denise to Savvy Sally – who’s your ideal client? Here’s an example customer profile to get you started.
Getting an ABN – then what?
Starting a new business in Australia starts with getting an ABN. But what about your business name and domain name?
Google – Outwit, Outplay and Outlast
Are you trying to get listed on Google? It’s a jungle out there! Be a survivor. Outwit Outplay and Outlast with these great SEO tactics.
Can you get on Page One on Google without a website?
To get seen on Google requires a website – or does it? Check out these two surprising ways to be discovered on Google without a website.
My First MailChimp Newsletter
Email marketing made easy. Here’s the top 3 items to include in your first newsletter to customers and supporters.
Australian Privacy Principles
The 4 things email marketers need to do to comply with the Australian Privacy Principles.
Coding for Beginners
Trouble shoot common website errors with this beginner’s guide to coding. Basic html coding for bold, headings, bullet points and links.
Online Directories
Which, if any, of the online directories is the best one for your business to list in? Find out which one and how to choose.
Can you get a website for free?
You can make a website for free with both Wix and WordPress. But would you want to and what’s the catch? We review both options for you here.
Marketing Plan
A simple approach to creating and reviewing your marketing plan. Included is a free, easy to use 5 page template for Australian businesses.
The 3 Online Marketing Power Houses
Hello and Welcome to Online Marketing. Discover Google, Social Media and Email – your 3 Online Marketing Powerhouses.
Christmas Marketing Plan
Christmas shoppers are shopping online this Festive Season. Are you ready? Here’s a Christmas marketing plan to get you started.